"There are four ways, and only four ways in which we have contact with the world. We are evaluated and classified by these four contacts: what we do, how we look, what we say, and how we say it."  Dale Carnegie

How has technology impacted on the quality of our communication? Axelrod (2009) noted “technologies are only artifacts in our search to keep making our work and life more efficient, effective and meaningful.” If a technology does not make our work and life more efficient, effective, and meaningful, is it really worth using.

When organizations demonstrate effective communication, they also find more involved employees, as well as improved productivity and corporate reputation.  The converse is also true. 

One of the unique things about our training company is that we specialise in customized training solutions. 

Whether it's a keynote, half -day workshop, or full training programme that you are looking for, we pride ourselves on our ability to link client needs with robust instructional design and professional delivery. Put simply, this means you get superb practical content underpinned by great research and experienced faculty. Why not have a look at some of our current training programmes (http://www.andrewbrough.com/training)

In his book, “Reorganize for resilience, putting customers at the centre of your business” (Harvard Business Press, 2009) Ranjay Gulati demonstrates that companies looking to reestablish themselves after the recession will need to take an “outside-in” approach to customer service.  Customer centricity is not just a good idea; it is fundamental to business survival.  The customer centric approach to business requires both insight and action. These companies who organize around the customer are characterized by their agility, their ability to work across silos  and their obsession  with producing solutions to customers problems rather than simply trying to move products or services. 

My initial interest in leadership training was in trying to understand the role of the leader as communicator. This led me to study verbal interaction analysis and, specifically negotiation and influencing skills. This work enabled me to work with leaders in many organizations around the world and how they engaged with a full range of stakeholders. This journey then took me to research the issues of corporate identity and corporate reputation. I am now fascinated by the fact that effective leadership cannot be understood by simply examining the traditional models of leader-follower, but needs to be examined in terms of broader leader-stakeholder collaboration. The degree to which leaders get this right, directly affects corporate identity and reputation.

For more specific, detailed information on our bespoke corporate training solutions, please go directly to our corporate training page menu here. . .

http://www.andrewbrough.com/training

Don't Waste Another Day on What You Don't Like

 Probably the single most important reason why people struggle to reach their full potential is the traditional fallacy that in order to be successful you need to improve your weaknesses. As a result, people waste years and even decades trying to become better at what they struggle with.

In a study of 120 senior teams in 11 countries, the Hay Group found that CEOs themselves aren't always clear on the decisions they want a leadership team to resolve versus those they reserve for themselves. The research findings identified six steps that increase the likelihood of a senior team evolving into an efficient and effective unit capable of leveraging its collective expertise to address an enterprise's most important challenges and opportunities.

These are: