Tom Peters is famous for saying, "Execution is strategy. Strategy is execution." In a turbulent market, those companies that are able to effectively execute on strategy have a far greater chance of success. The Wall Street Journal Guide to Management (2009) noted that successful execution requires:

1. Clear goals that support the overall strategy

2. A means of measuring progress towards these goals on a  regular basis 

3. Clear accountability for that progress..

During a recent customer service workshop, I was reminded again of the outstanding work done by Jan Carlzon on "Moments of Truth" - this great idea that a moment of truth is any "opportunity that a customer gets to create and develop  an impression of your business." 

"There are four ways, and only four ways in which we have contact with the world. We are evaluated and classified by these four contacts: what we do, how we look, what we say, and how we say it."  Dale Carnegie

How has technology impacted on the quality of our communication? Axelrod (2009) noted “technologies are only artifacts in our search to keep making our work and life more efficient, effective and meaningful.” If a technology does not make our work and life more efficient, effective, and meaningful, is it really worth using.

When organizations demonstrate effective communication, they also find more involved employees, as well as improved productivity and corporate reputation.  The converse is also true. 

One of the unique things about our training company is that we specialise in customized training solutions. 

Whether it's a keynote, half -day workshop, or full training programme that you are looking for, we pride ourselves on our ability to link client needs with robust instructional design and professional delivery. Put simply, this means you get superb practical content underpinned by great research and experienced faculty. Why not have a look at some of our current training programmes (http://www.andrewbrough.com/training)

The OPQ32 is one of the most widely used and respected measures of workplace behavioural style in the world. Over 90 independent validation studies have been conducted on the OPQ over a period of 25 years, across 20 countries and 40 industries, providing concrete evidence of its power to predict performance in the workplace

My initial interest in leadership training was in trying to understand the role of the leader as communicator. This led me to study verbal interaction analysis and, specifically negotiation and influencing skills. This work enabled me to work with leaders in many organizations around the world and how they engaged with a full range of stakeholders. This journey then took me to research the issues of corporate identity and corporate reputation. I am now fascinated by the fact that effective leadership cannot be understood by simply examining the traditional models of leader-follower, but needs to be examined in terms of broader leader-stakeholder collaboration. The degree to which leaders get this right, directly affects corporate identity and reputation.

For more specific, detailed information on our bespoke corporate training solutions, please go directly to our corporate training page menu here. . .

http://www.andrewbrough.com/training

Don't Waste Another Day on What You Don't Like

Probably the single most important reason why people struggle to reach their full potential is the traditional fallacy that in order to be successful you need to improve your weaknesses. As a result, people waste years and even decades trying to become better at what they struggle with. They spend time on what they don't enjoy, often completely neglecting their natural strengths and talents which makes them unique and potentially highly effective.

Don't Waste Another Day on What You Don't Like

 Probably the single most important reason why people struggle to reach their full potential is the traditional fallacy that in order to be successful you need to improve your weaknesses. As a result, people waste years and even decades trying to become better at what they struggle with.