Sales & Marketing
By examining the work and research of some of the greatest thinkers and salespeople of the 21st century, as well as his own sales and marketing experience Andy has designed the now well-respected and widely used "sales cycle" as a tool for training salespeople in the competencies that they...
Read More
This programme looks at Brand Architecture in a comprehensive way.
Read More
A course designed to provide learners with an overall grasp of the fundamentals of marketing. This programme is geared to ensuring that learners are given an introduction to marketing in its broadest sense.
THE WORKSHOP INCLUDES:
Overall marketing philosophy
Application of the marketing...
Read More
Prospecting is often regarded by sales people as the thing they love to hate! In this programme, delegates are taken through a systematic process of lead generation and management. These tried and tested principles are universally applicable in the sales domain. In order to move from being reactive...
Read More
This SALES MANAGEMENT programme is designed for emerging and existing sales managers.
Read More
Key Account Management Excellence is a strategic marketing and sales programme that shows Key Account Managers how to do what their job title suggests- manage the Key accounts.
Key Account Management is about leverage, maximising opportunities and creating a viable value chain. As a high...
Read More
Probably one of the most overused and under demonstrated issues of our time is customer service. This programme walks delegates through the building blocks of customer service and shows how SERVICE is about serving. Drawing on the principles of servant leadership, this programme promises to deliver...
Read More
Negotiation: A Practice We Engage In Everyday Of Our Lives.
Read More